For Watch Brands & Partners

Partner with Horologius.

The editorial partner for serious microbrand and independent watchmakers. Transparent placements, honest audiences, and a design team that helps every campaign actually land.

Enthusiast Audience

Serious Microbrand Buyers

Editorial-First

Every Placement Clearly Labelled

Design Included

We Build the Creative With You

Why Horologius

An audience that actually buys watches.

Horologius reaches serious microbrand and independent watch buyers, the kind of reader who spends weeks researching a single purchase and reads reviews end to end. Every placement on the site is labelled clearly, designed carefully, and positioned where genuine interest already lives.

01

Enthusiast-grade trust

Our readers come for honest, long-form reviews of independent watchmakers. That trust transfers to brands we feature, because we never feature brands we would not review.

02

High-intent context

Placements sit inside buying-intent pages: reviews, directories, and comparison guides. Your brand shows up at the exact moment a reader is evaluating what to buy next.

03

Full design support

Every partner gets hands-on creative help. We co-design banners, write placement copy with your team, and tune visuals so your ad looks like editorial, not a template.

Placement Explorer

See exactly where your brand appears.

Toggle between the default editorial look and the sponsored version to see how each placement shifts when a brand partners with us. Every sponsored unit is clearly labelled, consistent with FTC and EU advertising guidelines, and designed to feel native to the page.

Viewing: Sponsored placements

Featured Sponsored
Your Brand
Read

Homepage Hero Feature

Top-of-homepage feature story. The highest-visibility editorial slot on the site, co-written with your team.

Top Brand Sponsored

Brand A Your Brand

Brand B Brand A

Brand C Brand B

Top Independent Brand

Your brand featured as one of the three top independent brands currently highlighted on the Homepage, pinned at the top of the microbrand directory, and cross-linked from every relevant review.

Guide Sponsored
Your Brand

Featured Guide Card

Long-form branded editorial featured on the Homepage and across the reviews page. Written in Horologius voice, co-approved by you.

Directory Sponsored
Your Brand Sponsored
Baltic
Furlan Marri
Formex

Directory Listing Boost

Promoted slot at the top of the microbrand directory, visually distinct and clearly labelled as sponsored.

Banner Sponsored
Discover Your Brand →

Banner

Dedicated banner slot with custom creative built with you.

In-Article Sponsored
Your Brand · In-Article Feature
Related reviews Your Brand

In-Article & Sidebar Banner

Placed mid-article inside reviews and guides, plus a sidebar takeover, in front of readers already deep in buying research.

Pop-Up Sponsored

Follow Horologius on Instagram. Meet the new release from Your Brand.

Follow Explore

Exit-Intent Pop-Up

Site-wide pop-up, frequency-capped so it never annoys. Normally promotes our socials, swaps to your campaign during bookings.

Social Sponsored

thehorologius

Instagram · Feed Post

Social Sponsored Post

Paid partnership post across Instagram and Facebook with the official disclosure tag. Production and copy handled by us.

Design support

We build the creative with you.

Every partnership includes hands-on design support. Ads that look like our editorial outperform stock banners, so we treat your creative with the same care as a review.

  • Art direction. Placement design aligned to Horologius standards and your brand.
  • Copywriting. Headlines and body that read as editorial, not advertising.
  • Photography curation. We select the right shots from your library.
  • Approval workflow. Nothing ships without your sign-off. Assets are yours to reuse.

How it works

From first call to live placement.

Partnerships at Horologius follow the same four-phase flow every time. You always know what is being built, when it goes live, and what the measurable outcome looks like.

01

Discovery call

A 30-minute call to understand your brand, your audience, and the commercial outcome you are chasing.

02

Placement plan

We propose a specific mix of placements with dates, reach estimates, and transparent pricing. You pick what fits your budget and goals.

03

Creative build

Our team co-designs the creative with yours. Revision rounds are included so the final asset hits the mark.

04

Go live & report

Placements go live on agreed dates. You get a clean end-of-campaign report covering impressions, clicks, and engagement.

Ready when you are

Partner with the serious microbrand audience.

Book a 30-minute discovery call. We walk through your brand, your goals, and the placements that actually fit.

Start a Partnership

Transparent pricing

Published rates, no surprises.

Every placement on Horologius has a clear, published starting rate. No hidden agency markups, no "request a deck" run-around. All prices below are in EUR, exclude VAT, and include design and copywriting support. Multi-month and multi-channel discounts apply automatically at checkout.

Individual placements

Homepage Hero Feature

Top-of-homepage feature story, co-written with your team. Highest-visibility slot on the site.

One-off · 2 weeks live

One-off · 2 weeks

From€850

Featured Guide Article

Long-form branded editorial inside the guides section. Written in Horologius voice, co-approved.

One-off · permanent placement

One-off · permanent

From€600

Top Independent Brand

Your brand pinned at the top of the microbrand directory and cross-linked from every relevant review.

Monthly

Monthly

From€240/mo

Banner

Dedicated banner slot with custom creative built with you.

Monthly

Monthly

From€200/mo

Social Sponsored Post

Paid partnership post on Instagram and Facebook with official disclosure tag. Production handled by us.

Per post

Per post

From€180

In-Article & Sidebar Banner

Placed mid-article inside reviews and guides, plus a sidebar takeover, in front of readers already deep in buying research.

Monthly

Monthly

From€150/mo

Exit-Intent Pop-Up

Site-wide pop-up, frequency-capped. Swaps from our social CTA to your campaign during the booking window.

Per week

Per week

From€120/wk

Directory Listing Boost

Promoted slot at the top of the microbrand directory, clearly labelled and visually distinct.

Monthly

Monthly

From€90/mo

Bundles

Multi-channel packages.

Launch

Product drop burst

€1,250

Three-week burst built around a single new product. Designed to drive concentrated awareness at launch.

  • Homepage Hero Feature · 2 weeks
  • Banner · 1 month
  • Social Sponsored Post · 1× IG & FB
  • Exit-Intent Pop-Up · 1 week
Enquire

Growth

Always-on visibility

€550/ month

Steady monthly presence across the pages your buyers are already reading. Rolling month-to-month commitment.

  • Directory Listing Boost · monthly
  • Banner · monthly
  • In-Article & Sidebar Banner · monthly
  • Social Sponsored Post · 1×/mo
Enquire

Need something different? Contact us and we'll figure it out. Six-month bookings save 10 to 15 percent, twelve-month bookings save 20 percent or more.

Request a custom quote

All prices shown are starting rates in EUR and exclude VAT. Final pricing depends on campaign duration, creative complexity, and booking window. Horologius retains full editorial independence on reviews regardless of commercial bookings.

Partnership FAQ

Answers for watch brands.

Everything brands usually ask before a first booking. If your question is not here, email contact@horologius.com and expect a reply within two working days.

What types of sponsorships can I book on Horologius?

We offer homepage hero features, top-of-directory brand placements, featured guide articles, sponsored directory listings, banners, in-article and sidebar banners, exit-intent pop-up takeovers, and sponsored social posts on Instagram and Facebook. Each placement can be booked individually or combined into a multi-channel package. Full pricing is available on the pricing section.

Is sponsored content clearly labelled?

Yes. Every sponsored placement is marked with a clear "Sponsored" label in a distinct colour, and social posts carry the platform's official paid-partnership disclosure. This is non-negotiable. Transparency is the reason our audience trusts us, and that trust is what makes your campaign work.

Does Horologius help with the design and copy?

Yes, and it is included by default. Every partnership comes with hands-on creative support covering art direction, copywriting, photography curation, and two rounds of revisions. We build the creative with you, not just around you, because placements designed in the Horologius visual language outperform generic banners significantly.

Will a sponsored placement affect my chances of an editorial review?

No. Editorial reviews on Horologius are decided independently from commercial bookings and remain honest and critical. We only partner with brands we would happily review on the merits, but a paid placement never purchases a positive review or influences review scheduling. This firewall is what keeps our recommendations worth paying for.

How long do partnerships typically run?

Most placements are booked on a monthly basis, with the option to extend at a reduced rate. One-off sponsorships around a product launch typically run two to four weeks, while directory and banner placements are often booked as rolling three or six-month engagements. Bespoke campaign windows are always available.

What kind of reporting do I get?

Every campaign finishes with a clean end-of-placement report covering impressions, clicks, click-through rates, and qualitative engagement signals where available. Longer campaigns include a mid-point check-in so creative can be tuned if performance is underdelivering.

Do you work with brands outside the microbrand segment?

Primarily we partner with microbrand and independent watchmakers, since that is where our audience's attention sits. We also work with adjacent brands serving that reader, such as strap makers, watch accessory brands, and watch-specific services. We do not run placements for categories unrelated to horology.

How do I book a partnership?

Start with a 30-minute discovery call or an email to contact@horologius.com. We reply within two working days with a tailored placement plan, availability, and transparent pricing. No slide deck, no pushy sales process.

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